CDIC Expands National Partnership with CEBL in 2025
Partner branding to appear on all league referee jerseys this summer

The Canadian Elite Basketball League (CEBL) announced the renewal of its national partnership with the Canada Deposit Insurance Corporation (CDIC), building upon their Championship Weekend partnership from the 2024 season.
As Canada’s federal Crown corporation that protects deposits in the event of member institution failure, CDIC is aligning the core of its partnership with the CEBL’s referees by becoming the first national partner to brand the CEBL’s referee jerseys for the duration of a CEBL season. Additionally, CDIC and the CEBL are developing a dedicated social campaign that will recognize the CEBL’s top defender each week during the 2025 season.
“We’re proud to renew and expand our partnership with an organization that prioritizes the best interests of our communities,” said Mike Morreale, Commissioner and Co-Founder of the CEBL. “Our partnership will engage fans in ways that celebrate financial protection for Canadians, both on and off the court.”
The CDIC has been a long-standing staple of the Canadian financial industry since 1967, contributing to the stability of the financial system in Canada by insuring deposits at member institutions against failure up to $100,000 – per institution, per category.
“CDIC is happy to renew its partnership with the CEBL for the upcoming season,” said Tamara Mason, Head of Communications at CDIC. “We are committed to raising awareness of deposit protection among Canadians as research shows that awareness contributes to overall confidence in—and the stability of—the Canadian financial system.”
The seventh season of the CEBL tips off May 11 with a total of
120 regular season games in the 2025 campaign, leading to playoffs that begin August 14.
Championship Weekend, which features the league’s top four teams during the regular season vying for the league title, will be held at Canada Life Centre in Winnipeg, August 22-24.
Season tickets, flex packs and single-game tickets are now available league wide. Ticket information for all CEBL games can be found by visiting
cebl.ca/tickets and
cebl.ca/cw25/tickets.
- CEBL -
About the CEBL
A league created by Canadians for Canadians with a mission to develop Canadian players, coaches, sports executives, and referees, the CEBL boasts the highest percentage of Canadian players of any pro league in the country with 73% of its rosters being Canadian and more than 10 players with NBA game experience in 2025. Players also bring experience from the NBA G League, top international pro leagues, the Canadian National team program, NCAA programs, as well as U SPORTS and CCAA. More than 20 players have signed NBA contracts following a CEBL season, and numerous CEBL players attend NBA G League training camps every year. The CEBL season runs from May through August with games broadcast live on CEBL+ powered by Tonybet, TSN, TSN+, RDS, Game+ and Next Level Sports & Entertainment. More information about the CEBL is available at CEBL.ca and @cebleague on Instagram, Twitter, TikTok, LinkedIn, Facebook & YouTube.
About the CDIC
The Canada Deposit Insurance Corporation (CDIC) is a federal Crown corporation established in 1967 to protect Canadians' deposits and contribute to financial stability. CDIC safeguards over $1 trillion in eligible deposits at more than 80 member institutions, including banks, federally regulated credit unions, and trust and loan companies. As the resolution authority, CDIC is responsible for managing the failure of any of its members, from the smallest to the largest. Funded by premiums paid by member institutions, CDIC operates without public funds. To date, CDIC has resolved 43 member failures, affecting approximately two million Canadians, with no depositor losing a dollar under its protection.


