Blog Post

Anderson Returns as General Manager and Vice President of Basketball Operations of Honey Badgers

Mar 08, 2023

The Brampton Honey Badgers announced Wednesday that they have re-signed Jermaine Anderson to a contract for the 2023 season and named him General Manager and Vice President of Basketball Operations. Anderson served as General Manager of the Honey Badgers since December 2019. During his tenure the team has reached the CEBL playoff semifinals in 2020 and 2022 and won the CEBL Championship in 2022. Thirty Honey Badgers players have signed contracts to play in the NBA G League or in top professional leagues around the world following their season in the Black and Gold pinstripes.


“Jermaine Anderson’s contributions to the Honey Badgers the past three seasons have been instrumental to making our basketball operations the best in the CEBL. In addition to winning a CEBL Championship and reaching the playoff semifinals twice, a remarkable 30 of our players have signed pro contracts immediately following a season with us, also tops in the CEBL,” said team president John Lashway. “Jermaine is as highly respected and well-connected as any person in Canadian basketball. His ability to sign elite level players who commit to our culture that prioritizes player development on and off the court has been fundamental to establishing a foundation where success has thrived. I’m grateful he will be continuing with us.”


One of the most respected on-court leaders ever to play for the Canadian Senior Men’s National team, the Toronto native made a splash in his management debut during the 2020 season by signing a roster comprised of players from the Canadian National team program, the NBA G League, and NBA talent. During his second year with the team, Anderson brought back the core of the 2020 roster while adding Canadian phenom Lindell Wigginton, who followed his Honey Badgers career signing a two-way contract with the then world champion Milwaukee Bucks.


“I am extremely honoured to serve as General Manager and Vice President of Basketball Operations for the Honey Badgers once again this season. Even though we’re in a new market, our mission, culture and approach to holistic development remains the same,” said Anderson. “As defending league champions, we are aware that we have a target on our back, but our focus is centered around developing our players and servicing the Brampton community.


“Within the last 10 years Brampton has become the basketball hotbed in our country,” Anderson added. “The people’s love for the game should provide a great atmosphere, and we’re looking forward to providing the best experience for our fanbase, while becoming one with the community.”


Anderson played in more than 80 international games for Canada’s Senior Men’s National Team from 2004 to 2018 and served as a team captain. He represented Canada in the 2007 Pan-American Games and the 2010 FIBA World Championship. His professional playing career took him to high-level leagues across Europe from 2006 to 2018. Anderson also contributed off the court by implementing youth programs in cities where he played, and he secured funding and sponsorships for his teams.


Following his playing career, Anderson served as a player development coach with Canada Basketball and handled numerous player relations duties that ensured athletes had access to training facilities and medical treatment across Canada. Anderson is presently spending the winter serving as Player Development Coach/Player Relations with the Shanghai Sharks of the Chinese Basketball Association, the club that developed Hall of Fame member Yao Ming before he entered the National Basketball Association. He has been the player development coach with the Sharks since the summer of 2019.


A 2006 graduate of Fordham University, Anderson earned his Master of Business Administration from the Ted Rogers School of Management at Ryerson University in September of 2019. He founded “Fifty For Free Youth Community Initiative” in January 2018, which is a not-for-profit organization focused on building character, cultivating financial literacy and basketball skill development training for youth in marginalized communities. Anderson, who has earned CSC and LLQP financial certifications, partners with educators, the Toronto District School Board, and corporate stakeholders to deliver summer programming for program participants. 

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